99 City Road

Inmarsat

We were asked by Inmarsat to help them re-brand, re-launch and build an audience for their conference centre within their headquarters in London.

We conducted a full audit and SWOT analysis to produce a sales, marketing and operations report. Taking inspiration from their prestigious city address, we then created the stand-alone brand of ‘99 City Road’ for the conference centre. A new website complete with 360 virtual tour, various print and digital marketing collateral and social media platforms quickly followed. We then implemented an integrated strategy including SEO, PPC, e-mail marketing, social media, award entries and attendance at major industry exhibitions.

MGB results

In the first twelve months our marketing activity increased bookings at 99 City Road by 32%. We increased organic search traffic by 201% and achieved Top 10 Google Maps search ranking. Our award entry also beat off stiff competition to see 99 City Road named as Best Conference Venue at the prestigious London Venue Awards.

Get in touch with us today to see how we can help you engage, influence and grow your business.